Acquisition Marketing Specialist (EDC) - Banjar, Jawa Barat

Join BukuWarung, Indonesia’s leading fintech platform empowering millions of MSMEs with innovative financial solutions! As our Acquisition Marketing Specialist (EDC) in Banjar, Jawa Barat, you’ll play a pivotal role in driving customer acquisition through strategic marketing campaigns. You’ll work closely with our sales and product teams to identify and target high-potential customers, leveraging data-driven insights to maximize acquisition efficiency. This is a unique opportunity to be part of a growing company that’s transforming the financial landscape in Indonesia.

In this role, you’ll be responsible for developing and executing marketing strategies to acquire new customers for our Electronic Data Capture (EDC) solutions. You’ll use tools like Google Analytics, Meta Ads Manager, and CRM systems to track and optimize campaign performance. With a focus on data-driven decision-making, you’ll continuously refine our acquisition strategies to achieve our growth targets.

Based in our vibrant office in Banjar, you’ll have the chance to contribute to a dynamic and innovative team. If you’re passionate about digital marketing, thrive on data, and want to make a real impact in the fintech industry, we’d love to hear from you.

📋 Tanggung Jawab Pekerjaan

• Develop and execute data-driven marketing campaigns to acquire new customers for our EDC solutions
• Analyze campaign performance using tools like Google Analytics and Meta Ads Manager
• Collaborate with sales and product teams to identify and target high-potential customers
• Monitor and optimize marketing spend to maximize ROI
• Create and maintain marketing reports to track key performance indicators (KPIs)
• Stay updated with industry trends and best practices in digital marketing
• Participate in team meetings and contribute to strategic planning
• Ensure compliance with all relevant marketing regulations and guidelines

🎓 Kualifikasi & Syarat

• Bachelor’s degree in Marketing, Business, or related field
• Minimum 3 years of experience in digital marketing, with a focus on acquisition campaigns
• Proficient in using Google Analytics, Meta Ads Manager, and other marketing automation tools
• Strong understanding of CRM systems and data analysis
• Excellent communication and interpersonal skills
• Ability to work independently and as part of a team
• Familiarity with the fintech industry is a plus
• Fluency in both English and Indonesian is preferred

🛠️ Keahlian

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